Features

Everything you need
Nothing more

Statsly is built to answer the questions that actually matter: who visits your site, what they look at, and where they come from?

Privacy by default

No cookies, no consent pop-up

We track no personal data. No cookies, no fingerprinting, no cross-site tracking. That means you don't need a cookie banner, and your visitors aren't met with a consent wall on arrival.

  • GDPR and ePrivacy compliant out of the box
  • No personal data is ever stored
  • Your data never leaves the EU
  • Tracker script is only 2 KB (gzipped)
COOKIES None
PERSONAL DATA None
GDPR Compliant
DATA HOSTING EU
TRACKER 2 KB gzipped
Realtime analytics

See who's on your site right now

Follow visitors in real time — which pages they're viewing, where they come from, and which device they're on. Refreshes every 5 seconds, on the web and in the mobile app.

  • Live visitor count, refreshed every 5 seconds
  • Last 30 minutes visualized with spark bars
  • Latest activity feed — path, country, device, time
  • Works out of the box, no setup
Live activity in Statsly mobile app
Dashboard

The numbers that matter — and only those

Pageviews, visitors, sessions, bounce rate, average time on site. And a pretty chart. Not a flood of metrics you can't make sense of anyway.

  • Pageviews + unique visitors
  • Bounce rate & average time on site
  • Period comparison (yesterday, last week, etc.)
  • Filters on any dimension
my.statsly.app/demo01
Statsly dashboard
Top pages & referrers

What do people read? Where do they come from?

Find out which pages bring in traffic and which channels actually work. Google, LinkedIn, newsletter, or a blog that shared your post — everything is transparent.

  • Top pages sorted by views or visitors
  • Referrers — social, search engines, direct
  • UTM parameters captured and broken down
  • Filter by a single campaign or channel
Most visited — today views
/blog/wordpress-security154
/blog/speed-optimization140
/blog107
/pricing92
/about65
/contact45
Devices & browsers

Should you optimize for mobile or desktop?

See the split of your visitors across device types, browsers and operating systems. Perfect for deciding where to put your design effort.

  • Device type — desktop, mobile, tablet
  • Browser split (Chrome, Safari, Firefox, Edge)
  • Operating system breakdown
  • Language and screen-resolution data
DEVICE TYPE
Desktop54%
Mobile38%
Tablet8%
Locations

Countries, cities and regions

See where your visitors come from geographically — down to city level. All inferred from the IP address server-side, and the IP is never stored.

  • Countries and cities with flag emojis
  • Region split for bigger markets
  • IP addresses are never stored
  • Language data next to it
🇩🇰Denmark821
🇺🇸USA88
🇬🇧UK70
🇩🇪Germany57
🇸🇪Sweden41
Mobile app

Your analytics, on the go

Native iOS and Android app with all the same data as the dashboard. Live visitor counts, top pages, and latest activity — straight in your pocket.

  • Native iOS + Android app
  • All 6 screens: Overview, Live, Pages, Devices, Locations, Events
  • Light & dark mode + 5 accent colors
  • Unlimited websites on one account

Read more about the app →

Statsly overview in mobile app
The measurements that matter

Traffic

Everything you need to understand where your visits come from.

Pageviews

Which pages get the most traffic — by views, visitors or time spent.

Visitors

Details per visitor: device, browser, OS and geographic location.

Bounce rate

Which pages keep visitors, and which ones do they leave immediately.

Referrers

Where does traffic come from? Google, LinkedIn, newsletter, direct.

Geography

City, region and country — without storing IP addresses.

Devices

Mobile, desktop, tablet — with browser and OS breakdown.

Languages

What languages your visitors use — so you can prioritize content.

Filters

Slice data by country, browser, URL or any other dimension.

Realtime

See visits and events the second they happen — no lag.

Custom events

Button clicks, form submits, checkouts — with one simple JS call.

Custom data

Your own properties on events: plan tier, order amount, A/B variant.

Performance

Core Web Vitals and load times — keep your site fast for everyone.

Understand your users

Behavior

Patterns and drop-off — not just raw traffic.

Segments

Save filter combinations and reuse them without setting criteria from scratch.

Cohorts

Group users by actions — uncover trends and measure engagement.

Breakdown

Break any metric by dimension and see what's driving the numbers.

Funnels

Track conversion and drop-off rates through your most important flows.

Retention

Measure how often users come back — and whether the product has stickiness.

Goals

Set targets for views or events and track progress toward them.

User journeys

Understand how users navigate through your site.

Revenue

Dig into revenue data and how users spend.

Campaign tracking

Marketing

Measure campaign impact and see what actually converts.

UTM tracking

Automatic capture of utm_source, utm_medium and the rest.

Trackable links

Short trackable links to measure click performance across campaigns.

Tracking pixels

Embed a pixel in emails or ads — works where JavaScript doesn't.

Compare periods

This month vs. last. Or vs. the same month last year.

Attribution

How users meet your marketing, and what drives conversions.

Channel comparison

Compare performance across organic, paid, social, email and direct.

For the whole team

Collaboration

Share insights with your team and your clients.

Teams

Give team members secure access to specific sites with role-based permissions.

Share reports

Share analytics via a secure, unique URL — perfect for clients without logins.

Email reports

Weekly or monthly reports — compact and easy to read.

Boards

Build custom dashboards with exactly the metrics your team needs.

Audit log

See who changed what on the account and when.

CSV export

Export any report to spreadsheet or your BI tool.

What we stand for

Privacy

Privacy-friendly by default — and compliant with no setup.

GDPR & CCPA

No personal data is ever stored — fully compliant with no configuration.

Anonymization

All visitor data is anonymized to protect your visitors' privacy.

No cookies

We use no cookies — so no annoying cookie banner is required.

Data ownership

You own your data — always. Export whenever you want, or self-host with Umami.

Open source

The Umami core is open source under MIT. All code can be inspected and audited.

Data retention

Decide how long data is kept — and wipe all history with one click.

Managed hosting

Cloud

Statsly hosts Umami for you — so you can focus on data.

Fully managed

We handle upgrades, backups and performance tuning.

High performance

Millions or billions of records — the system is built for speed.

Data import

Migrate existing data from Google Analytics, Plausible or Matomo.

Data export

Pull a full dump of your data whenever you want — not just summaries.

Automatic backups

Encrypted daily backups of all data — with point-in-time recovery.

Uptime guarantee

99.9% SLA on both dashboard and tracking endpoint — with status page and history.

Ready to try it?

Create a free account in 30 seconds. No credit card.